The undeniable chart-topping popularity of K-Pop has elevated Korea to the pinnacle of global creative influence, but Korea’s thriving indie rock scene also offers a nuanced counterpart to K-pop’s brighter output. Korea has become an undeniable cultural powerhouse, and K-Indie’s diverse sonic expression – from guitar-driven underground post-rock to mellow, lo-fi electronica – probably makes her the next big thing in the role of Korea as a cultural exporter.
This show highlights two of the best bands of the genre: Jannabiwho specialize in melancholic, vintage-pop lyrical art and the more new wave-inspired three-piece modern rock collective bye.
2022 brands 140 years of friendship between Korea and the United States, with this show presented to celebrate this special year. The show embodies the slogan“The Chorus of KORUS, Culture consolidates the alliance” highlighting the significant history of cultural exchanges between the two countries.
K-Indie Music Night is presented by the Lincoln Center for the Performing Arts and the Korean Cultural Center New York, the Korea Foundation for International Cultural Exchange and the Ministry of Culture, Sports and Tourism of the Republic of Korea.
Jannabi’s stubbornness and commitment to “universal lyricity” that began with her first full album [Monkey Hotel] in 2016, finally paid off when the first single from her second full album [Legend] named “For Lovers Who Hesitate” released in 2019 topping the country’s singles chart.
Jannabi relentlessly pursued the “universality of pop music” beyond the “hip” trend, relying on his classical composition method. That’s when the band proved a paradox that music that’s true to the basics can be more unique.
The group’s new but not unfamiliar characteristic, “vintage pop”, has also become a great element to attract people of all generations. The band’s first and second albums [Monkey Hotel] and [Legend] are not only part of the newtro (“new retro”) trend, but Jannabi is different in that it found the old root of pop music and offered a point to take another leap forward with the perspective of the new generation. The second album, in particular, has been hailed as a work that successfully incorporates meaningful storytelling found in 1970s art rock and British folk with the feeling of old Korean pop songs.
There is something else that makes the band’s music powerful: to go beyond the constraint of devoting itself to a single genre. His free-spirited music was able to set such big milestones because Jannabi made efforts to put their own stories into their music, their stories of growing as a band act as a perspective to see the world.
The story of the members of Jannabi (an indigenous Korean word for “monkey”) who are the same age as each other born in 1992 (the year of the monkey) growing up together through good times and bad, resonated everywhere. with fans of independent music.
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Apple Music: JANNABI on Apple Music
The group byebyesea (Annyeongbada) is Namu (vocals, guitar), Sun I (guitar) and Myeong I (bass), whose refreshing, catchy sounds and lyrical music have been loved by fans for over 10 years.
Their recent record  which consisted of 2 EPs shows their musical growth. Prior to the release of their debut album in 2006, they had built up a huge fan base in the Korean independent music scene.
In 2007 and 2008, they won many rookie awards in Korea and their breakthrough song “Star Shower” in their debut EP. [Boy’s Universe] (2006) appeared in countless commercials, TV dramas and movies in Korea in a blaze of fame.
So far, they have released 5 albums and 7 EP albums, and are now also working as music directors in various film projects. Currently, they are working on a feature film “Song of the Same Night” (2022), “Insomnia” (2023) and “I cross the sea with you” (2023).
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Korean Cultural Center of New York
Inaugurated in 1979, the Korean Cultural Center of New York (KCCNY) is a branch of the Ministry of Culture, Sports and Tourism of the Republic of Korea. Under the auspices of the Consulate General of the Republic of Korea, KCCNY serves as a platform to promote Korean culture and stimulate interest in the arts through various activities, including gallery exhibitions, performances, film festivals, educational workshops, etc., providing a venue for cultural experience and knowledge in New York City. KCCNY is also looking forward to the opening of its new home, the New York Korea Center, later this year. www.koreanculture.org
Korea Foundation for International Cultural Exchange
The Korea Foundation for International Cultural Exchange (KOFICE) is an institution in charge of international cultural exchange designated by the Ministry of Culture, Sports and Tourism. In order to boost cultural exchange across national borders, KOFICE works on the following activities: bilateral cultural exchange events, global networking, research and studies, and professional training programs for experts in related fields. http://eng.kofice.or.kr/
Lincoln Center for the Performing Arts
The Lincoln Center for the Performing Arts is the steward of the world’s premier performing arts center, an artistic and civic cornerstone for New York City consisting of eleven resident companies on a 16-acre campus. The nonprofit’s strategic priorities include: supporting the arts organizations that call Lincoln Center home to achieve their missions and foster collaborative opportunities on campus; champion inclusion and increase the accessibility and reach of Lincoln Center’s work; and reinventing and strengthening the performing arts for the 21st century and beyond, helping to secure their rightful place at the center of civic life. www.lincolncenter.org
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For any program request, contact Hyo Han [email protected]
SOURCE Korean Cultural Center New York